Privacy Policy
Effective Date: November 2, 2026
1. Introduction
Welcome to MarshaDowns.com, the official website of Dr. Marsha Downs, operated by Meraki Innovative Concepts LLC ("Company," "we," "us," or "our").
We value your privacy and are committed to handling your personal information responsibly and transparently.
This Privacy Policy explains how we collect, use, disclose, store, and protect information when you visit our website, submit an inquiry, schedule an appointment, request a resource, participate in an assessment, or interact with our services.
This policy applies to MarshaDowns.com and related online forms, scheduling tools, and digital resources operated by Meraki Innovative Concepts LLC, unless a separate privacy notice applies.
Please review this policy to understand our information practices and the choices available to you.
2. Information We Collect
We may collect personal information directly from you, automatically through website technologies, or through service providers supporting our operations.
Information You Provide
When interacting with our website or services, you may voluntarily provide:
Full name
Email address
Telephone number
Company or organization name
Professional title or leadership role
Information about your leadership interests, goals, or challenges
Appointment scheduling information
Responses to assessments, questionnaires, or surveys
Messages or other information submitted through contact forms
Information necessary to provide coaching, consulting, speaking, or educational services
You may choose not to provide certain information, although doing so may limit our ability to respond to your inquiry or provide requested services.
Information Collected Automatically
When you visit our website, certain technical information may be collected through cookies, server logs, and similar technologies, including:
Internet Protocol (IP) address
Browser type and device information
Operating system
Pages viewed and website interactions
Referring website or traffic source
Approximate geographic location derived from technical information
Date and time of website visits
The specific information collected depends on the technologies enabled on our website.
For additional details, please review our Cookie Policy.
3. How We Use Your Information
We may use the information collected for the following purposes:
Providing Requested Services
To respond to inquiries, schedule appointments, provide leadership coaching and consulting services, coordinate speaking engagements, and deliver requested information or resources.
Appointment Scheduling and Communication
To confirm appointments, send reminders, provide scheduling updates, and communicate regarding consultations or services you have requested.
Leadership Assessments and Educational Resources
To process assessment responses, calculate results, provide personalized insights, deliver educational materials, and support participation in leadership development experiences.
Email Communications
To send requested resources, service-related information, educational content, and, where permitted, updates about books, workshops, leadership coaching, consulting, and other offerings.
Website Improvement
To evaluate website performance, understand visitor engagement, improve usability, and develop content and services that better serve our audience.
Business Operations
To maintain records, administer client relationships, manage services, protect our systems, and meet applicable contractual or legal obligations.
We process personal information only for purposes consistent with this policy and applicable law.
4. Leadership Assessments and Interactive Resources
MarshaDowns.com may offer interactive leadership assessments, including the Winepress Leadership Assessment, designed to help individuals reflect on their leadership patterns, challenges, and development opportunities.
When you participate in an assessment, we may collect information such as your responses, calculated scores, results, and any contact information you voluntarily submit.
This information may be used to:
Calculate and display assessment results
Provide personalized leadership insights
Deliver requested results or follow-up resources
Help you identify potential leadership development opportunities
Respond to requests for additional information or services
Improve the functionality and usefulness of our assessments
Assessment results are intended for personal reflection, education, and leadership development. They are not psychological diagnoses or professional mental health evaluations.
Participation in an assessment does not automatically enroll you in promotional email communications. Where required, we will obtain appropriate consent or rely on another applicable legal basis before sending marketing messages.
5. Customer Relationship Management and Third-Party Technology
Our website and business communications are supported by Digital Mastery CRM, powered by HighLevel.
This platform may assist us with:
Website and form submissions
Contact and customer relationship management
Appointment scheduling
Email and text communications
Automated follow-up messages
Delivery of educational resources
Management of client inquiries and service-related communications
Personal information submitted through these systems may be processed and stored by authorized technology providers acting on our behalf.
We may also use additional third-party providers to support website hosting, email delivery, interactive applications, analytics, payment processing, or other business functions.
These providers may have access to information necessary to perform their services, subject to applicable agreements and privacy obligations.
6. How We Share Information
We may disclose personal information in the following circumstances:
Service Providers
With authorized companies that provide technology, hosting, CRM, scheduling, email, payment processing, or other operational services on our behalf.
Business Service Delivery
With authorized contractors or professional service providers when reasonably necessary to deliver services you have requested.
Legal Requirements
When disclosure is required by applicable law, legal proceedings, regulatory requests, or other lawful obligations.
Business Protection
When reasonably necessary to investigate potential fraud, protect our rights, maintain system security, or address misuse of our services.
Business Transactions
In connection with a legitimate business reorganization, merger, acquisition, or transfer of business assets, subject to applicable privacy requirements.
We do not disclose personal information to unrelated third parties for their independent marketing purposes without appropriate authorization or another lawful basis.
Certain disclosures involving advertising or analytics technologies may be subject to additional privacy rights under applicable law.
7. Email and Text Message Communications
When you request information, schedule an appointment, or engage with our services, we may communicate with you using the contact details you provide.
Communications may include:
Appointment confirmations and reminders
Responses to inquiries
Requested resources and assessment results
Coaching or consulting service updates
Educational newsletters and promotional information, where permitted
You may unsubscribe from marketing emails at any time using the unsubscribe link included in those messages.
Where text messaging is offered, you may opt out of nonessential text communications by replying STOP, where supported, or contacting us directly.
Opting out of promotional communications will not necessarily prevent essential messages related to services or appointments you have requested.
Mobile messaging consent information will not be shared with unrelated third parties for their independent marketing purposes.
8. Cookies and Tracking Technologies
Our website may use cookies and similar technologies to support website functionality, remember preferences, analyze website activity, and improve visitor experiences.
Some third-party services may also use cookies or tracking technologies.
Where required by law, we will obtain consent before using nonessential tracking technologies.
You may manage cookies through your browser settings and any cookie preference controls available on our website.
For more information, please review our Cookie Policy.
9. Data Security
We take reasonable administrative, technical, and organizational measures appropriate to the nature of the information we handle to protect personal information against unauthorized access, disclosure, alteration, misuse, or loss.
These measures may include access controls, secure technology services, and restrictions on access to information.
However, no website, electronic transmission, or data storage system can be guaranteed to be completely secure.
We encourage visitors to avoid submitting highly sensitive information through general website contact forms unless specifically requested through an appropriate secure process.
10. Data Retention
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, provide requested services, maintain appropriate business records, resolve disputes, and comply with applicable legal obligations.
Retention periods may vary depending on the type of information, the nature of our relationship with you, and applicable requirements.
When information is no longer reasonably needed, we will take appropriate steps to delete, anonymize, or otherwise securely dispose of it, subject to legal and operational requirements.
11. Your Privacy Choices and Rights
Depending on your location and applicable law, you may have rights regarding your personal information, including the ability to:
Request access to certain information we maintain about you
Request correction of inaccurate information
Request deletion of certain personal information
Withdraw consent where processing is based on consent
Object to or restrict certain types of processing
Opt out of certain marketing communications
Request information about applicable data-sharing practices
Additional rights may apply to residents of jurisdictions with specific consumer privacy laws.
To submit a privacy request, please contact us using the information in Section 16.
We may need to verify your identity before fulfilling certain requests. Some requests may be limited by applicable legal requirements or permitted exceptions.
We will not unlawfully discriminate against individuals for exercising applicable privacy rights.
12. Children's Privacy
Our website and professional services are intended for adults and individuals seeking professional leadership development.
They are not directed toward children under the age of 13.
We do not knowingly collect personal information directly from children under 13 without appropriate parental consent or another lawful basis.
If we become aware that we have collected information from a child in violation of applicable law, we will take appropriate steps to delete or otherwise address that information.
Parents or guardians who believe a child has submitted personal information may contact us using the information provided below.
13. Third-Party Websites and External Links
Our website may include links to third-party websites, including book retailers, social media platforms, event registration services, and external educational resources.
These external websites operate under their own privacy policies and information practices.
Meraki Innovative Concepts LLC is not responsible for the content, security, or privacy practices of websites we do not operate.
We encourage visitors to review the privacy policies of external websites before submitting personal information.
14. International Visitors
Our website may be accessible to individuals outside the United States.
If you access our website from another country, information you submit may be transferred to, stored in, or processed in the United States or other locations where our authorized service providers operate.
Privacy and data protection laws may differ between jurisdictions.
Where applicable, we will take steps required by law to address international data processing and transfers.
15. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our services, website functionality, technology providers, business operations, or applicable legal requirements.
When updates occur, we will revise the effective date displayed at the top of this page.
Where required by applicable law, we will provide additional notice of material changes.
We encourage visitors to review this page periodically.
16. Contact Information
If you have questions about this Privacy Policy, wish to exercise applicable privacy rights, or have concerns regarding your personal information, please contact:
Meraki Innovative Concepts LLC
Dr. Marsha Downs, Founder & CEO
Website: https://marshadowns.com
Contact: Through the contact form available on MarshaDowns.com.